A lone figure navigates swiftly vanishing terrain in a moving new stop-motion video from NOMINT (previously). Produced for WWF and presented this week as part of COP28, “Up in Smoke” follows a young woman as she floats on a melting ice floe, watches her home disintegrate, and witnesses wild animals unable to escape the toxic fumes.
A year in the making, the film included a full month dedicated to shooting entirely in-camera. “We employed a unique production process, integrating stop-motion animation with real smoke and using a full-color, 3D-printing technique to create over 700 unique sculptures for different poses of the girl,” the studio says.
“Up in Smoke” is set to a moving rendition of “When the Party’s Over” by The Social Singing Choir from Margate, originally performed by Billie Eilish and written by Finneas O’Connell. The song exposes the dynamic of an unhealthy relationship, emphasizing how unclear or deceptive messages lead to an emotional tug-of-war about the future.
As the scenes unfold, the central character bounds away from a plume of smoke, which destroys everything in its path. We’re reminded that burning fossil fuels is the primary driver of the climate crisis, and world leaders are encouraged to end reliance on coal, oil, and gas in favor of renewable energy.
Explore more work by NOMINT on the studio’s website, and learn more about the COP28 World Climate Action Summit.
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